Companies looking to stay on the cutting edge need innovative ways to boost their market presence and stay ahead of the competition. Increasingly they are turning to new technologies, like AR, to bring their operations to the next level. A recent study shows that the global market for AR (and...

Changes in the workforce can give rise to new, challenging and even uplifting jobs Perhaps no environment has evolved more in the last few decades than the office environment. Changes in the workplace were gradual in the late 1940s and throughout the 1950s. Yet just as the Industrial Revolution changed...

To equalize the customer experience, build a presence as large as your biggest competitors Small businesses have always struggled to keep up with their larger competitors, especially when it comes telecommunications technology. Until Hosted Voice services came along, switched phone systems like private branch exchanges (PBX) were prohibitively expensive for...

6 Online Marketing Tools to Improve Office Efficiency The internet is a vital component to running any business, but if used incorrectly, it can become a small business owner’s worst nightmare. Between social media, streaming services and the seemingly endless hoard of cat videos, the internet can be a major...

Here Are Five Immediate Benefits You’ll Experience With an SSL Certificate. When it comes to the security of your website, hackers aren’t the only ones to be concerned about. Browsers are checking you out as well. Last year, Chrome began marking sites that haven’t transitioned to the HTTPS protocol yet...

More small businesses are turning to chat software to improve communications. How’s the communication at your office? No, we’re not talking about water cooler exchanges or happy hour banter. We’re talking about internal communications—the dropped phone calls, unanswered texts and lost emails that could be robbing your team of hours...

“Upward mobility” is taking on a new meaning these days. What has been a term to describe one’s rising social power can now be applied to an organization’s plan toward digital transformation. Embracing today’s mobile lifestyle is a must, and we’re not just talking about making your website responsive...which we’re...

Your workday is busy enough as it is, so we understand your initial resistance to saving the world as well. It’s a big responsibility and not something that was in your job description. We get it. But here’s the good news: creating a more eco-friendly office is a lot simpler...

So you’ve created this really brilliant ad for your small business and just dropped a large percentage of your media budget on it. Unfortunately, like so many other underappreciated artists out there, your genius went undiscovered. It’s no big surprise. A DemandMetric survey revealed that 70% of today’s consumers prefer...